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Old 16-05-2008, 08:47 AM   #1
ehast13
FF.Com.Au Hardcore
 
Join Date: Apr 2008
Posts: 514
Default What does the marketing department at Ford do?

I was watching Tv and saw this really annoying ad where some fingers are walking accross the country side to the tune of some rubbish music and I my wife said what's this krap?

I said "Don't care, as long as it's not an ad for the new falcon!" I couldn't belive it when I found out it was the new ford ad.

Holden is so good at marketing. I mean, "Go Better" they produce no data to substantiate that claim but it doesn't matter. Every holden owner feels fuzzy and warm and the mum down the road who is buyig a new car decides she'll check it out.

The kids come to school and brag how Holdens 'go better' (They do! I'm a teacher - I hear it alll the time). They use V8 stars (old and new) to advertise and Ford gives us FINGERS ACROSS THE NATION.

Even SAAB ads are better!

Ford should look at the Mazda 6 TV ads.

Show a few different models and colours.
Quote some car magazines/journalists.
Forget the arty tarty farty rubbish.

Sorry for the rant. I am just appalled. I drove an FG yesterday and there wasn't even a "NEW FALCON" banner up at the dealership.

I don't want to see this landmark car die a slow death like the fairlane because it is overlooked (whether it be the fault of generic looks or advertising)

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