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Old 12-02-2012, 09:10 PM   #11
jpd80
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Default Re: Falcon XR6 Mk II ad !!!!!!!!!!!!!!!!!!

Quote:
Originally Posted by martyk54
What you've said there is true for the most part, especially if we're talking critically. So the question is, how exactly do the Ford executives explain this with regards to sales figures? This has been the way for years too, not just in the current range from either brand.

On the topic of advertising, there lies your answer. Ford get the fundamentals of car development right and seemingly most of everything else wrong. Sales speak for themselves.
Which is fine until a sales turnaround happens and then it's seen as some kind of unscripted miracle...
We have to understand that Ford is working with tiny budgets and basically on bread and water..
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