another 440 jobs to go at Ford

[KIWI-1]

Originally Posted by XRtowcar

Should FoA be making the Ranger here now as the off road ute market has larger sales than the large passenger car market.
Save importing the buggers from Thailand.
Would be a responsible way to stop building Falcon.

Cars built in Thailand are exempt from tariffs under TAFTA.

[KIWI-1]

Originally Posted by KIWI-1

+1
and
Rule 101 of marketing is ask people to buy them....

Originally Posted by jpd80

No, that's advertising.

Marketing is making products available that satisfy customers while making profits...

Marketing is "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large."

The Definition of Marketing. American Marketing Association. http://www.marketingpower.com/AboutAMA/Pages/DefinitionofMarketing.aspx. Retrieved 2011-04-04. Approved by the AMA Board of Directors in October 2007, the Marketing Accountability Standards Board (MASB) endorses this definition as part of its ongoing Common Language: Marketing Activities and Metrics Project

[jpd80]

Originally Posted by KIWI-1

Marketing is "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large."

The Definition of Marketing. American Marketing Association. http://www.marketingpower.com/AboutAMA/Pages/DefinitionofMarketing.aspx. Retrieved 2011-04-04. Approved by the AMA Board of Directors in October 2007, the Marketing Accountability Standards Board (MASB) endorses this definition as part of its ongoing Common Language: Marketing Activities and Metrics Project

As both definitions clearly show, marketing is way more than asking people to buy a product,
that's advertising which is just one of many tools used in marketing.

[SpoolMan]

Time to let this one go, the discussion on job losses was finished a few pages back and the debate on marketing is going in circles.

We hope the transition for these workers goes well in what is a very difficult time for the workers at Ford and the car industry as a whole.

Closed.